Apple MR headset could cost 2K and sell about 15 mn units

Tech giant Apple is planning to ship approximately 1.5 million units of its upcoming augmented reality and virtual reality headset (AR/VR) headset in 2023, which is expected to cost more than $2,000. In a research note, analyst Ming-Chi Kuo reiterated that the tech giant plans to announce its long-rumoured mixed-reality headset during an event in January 2023. The company's first AR/VR headset is expected to cost upwards of $2,000, making it a niche product. As a result, Kuo says shipments of the device are unlikely to exceed 1.5 million units in 2023, reports MacRumors. In May, Apple presented its AR/VR headset to Apple board members, indicating that the device is nearing its final stages before launch. Despite having worked on the headset for several years, recent problems during development related to overheating and performance have delayed the launch of the product. The headset is expected to be powered by a chip with on-par performance as the M1 Pro in the 14-inch and 16-inch MacBook Pro. It will feature more than a dozen cameras for tracking hand movements, two ultra-high-resolution 8K displays and advanced eye-tracking technology. Apple is already reportedly working on the second-generation version of its AR/VR headset. According to Kuo, the new model of the headset will launch in the first half of 2025, alongside a cheaper and more affordable model.

(Except for the headline, the rest of this IANS article is un-edited)

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Mark Zuckerberg exhibits the Mixed Reality capabilities of Metas Project Cambria headset

Meta has about four AR and four VR products in the pipeline, some of which are scheduled to launch this year. One of those gizmos is the so-called Project Cambria headset. Although primarily tagged a VR wearable, a new teaser by none other than Mark Zuckerberg gives us a picture of what to expect when it comes to Meta’s Mixed Reality use cases with this Cambria headset. But before we get into the video, know that the actual hardware is not revealed in it.

Mark Zuckerberg takes you into Mixed Reality through Cambria

 

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Mark kicks off the video by saying, “I want to share a little about Project Cambria, the code name for our high-end VR headset that’s coming out later this year.” He doesn’t show the headset on video. All we get is a black-colored headset that’s blurred to conceal its identity on camera. 

The treat of the video is thus the software experiences it teases. For instance, it shows an app called The World Beyond based on the company’s Presence Platform. As Mark puts it, the app blends the physical and virtual worlds together. Differently put, a mix of AR and VR for a Mixed Reality (MR) experience.

Project Cambria does this using advanced cameras and full-color passthrough. So, unlike the company’s Quest 2 which can only project virtual thingies into the real-world setting in a rather grainy and grayish way, this one can deliver colors. The quality is still like a “decent quality home video” only, as per Protocol’s Janko Roettgers who had managed to check out the Cambria headset and run the same demo. But besides the appeal of those colors, Mark claims the high-res sensors in the Cambria would be able to discern the various real-world objects and find a spot for the AR projection.

You should be able to test The World Beyond on Quest through App Lab, and sooner than later on this yet-to-be unveiled Project Cambria headset. But as Mark points out, the use cases can also be things like virtual office environments and augmented reality workstations, or working out with a holographic instructor. Since Meta is releasing the Presence Platform to developers, we could expect more such interesting applications in the future.

Now, while on one hand, we are getting promises of an Extended Reality and Metaverse, the Facebook owner is reportedly scaling back costs in its Reality Labs division. It has faced the reality that it can’t do it all and may have to “slow the pace”. So, only time can tell if the world beyond promised by Mark proves to be great, for both the company and it’s users.

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