Highlights: Realme U1 launches in offline markets It is now available in 2500 stores in 30 cities By March, the company claims it will expand its stores in 100 cities Realme has announced that the Realme U1 will now be available in the offline stores in the country. Initially, the phone will be available in 2500 stores in 30 cities, and the company claims that by March, it will be available in 100 cities. Through a special offer, customers can also receive benefits worth Rs 5,750, and up to 4.2TB of Jio 4G data, which is only applicable to the Rs 198 and Rs 299 prepaid plans. “Considering the rapidly growing customer demand towards Realme U1, we are making the device available at our offline stores. Initially, the device was available for sale exclusively in Amazon.in and saw a phenomenal response. The initiative is to fulfil our commitment to deliver best consumer experience to our customers,” Madhav Sheth, Chief Executive Officer, Realme India, said in a statement. Last year, Realme announced expansion of the offline sales to 150 cities in 2019. The company says that it plans to gradually move towards 150 cities phase by phase. With the city expansion, the brand aims to establish 20,000 outlets throughout the country. Realme recently partnered with Reliance Digital to sell its smartphones via more than 1300 Reliance Digital and My Jio stores in 130 cities. Realme U1 specifications: The Realme U1 features a 6.3-inch Full HD+ display with 90.8 percent screen-to-body ratio and it sports a Dewdrop notch. The phone runs on the Octa-core MediaTek Helio P70 processor. It comes in two variants: 3GB RAM + 32GB storage, which is priced Rs 11,999 and 4GB RAM + 64GB storage variant for Rs 14,499. The phone is backed by a 3500mAh battery with AI Power master technology, which is said to analyse and help conserve the phone’s battery. In terms of optics, the smartphone features a 13MP + 2MP dual-rear camera setup that supports capturing images in portrait lighting, bokeh and super vivid modes. It can also record slow-motion video at 90fps in HD resolution. On the front, the handset features an AI-powered 25MP sensor with f2.0 aperture and 1.8um pixel size. The front camera supports Hybrid HDR, group selfie features, selfie bokeh effect and AI face detection. Related Read: Realme C1 (2019) launched as Flipkart exclusive starting at Rs 7,499 Realme 3 to launch in Q1 2019, a 48MP camera phone in tow as well
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