Reliance Jio has edged past Bharti Airtel to become the second largest telecom service provider in India by subscriber count. Jio disrupted the telecom industry in India when it was launched in 2016, offering cheap bundles and prompting shutdowns. According to the Telecom Regulatory Authority of India (TRAI), as of the end of May, Jio had added 8.2 million users since April to end the month with 323 million wireless customers.
TRAI’s data shows that both Bharti Airtel and Vodafone Idea lost users over the month. The latter was the top operator with 387.6 million customers. In the month of May, apart from Jio, BSNL added subscribers too - about 24,276 of them. As per TRAI, Jio ended May with 322.98 million users, while Airtel had 320.38 million users, hence earning Jio the second position.
The overall data shows Vodafone Idea has 33.36 percent of the market share, followed by Mukesh Ambani’s Reliance Jio with 27.80 percent. Bharti Airtel fell down to number three with 27.58 percent market share, followed by BSNL and Tata Tele to round off the top-five with 9.98 percent and 0.30 percent market share, respectively.
The data also showed marginal decline in wireless subscribers from 1,162.30 million to 1,161.86 million. TRAI also revealed that as of May 31, the state-owned BSNL and MTNL had a 10.28 percent market share, whereas private operators accounted for 89.72 percent of the total cellular subscribers in the country.
Reliance Jio’s aggressive pricing strategy has brought fast internet connectivity and true unlimited voice calls to millions of users in India. The company has been a massive disruptive force in the Indian telecom market ever since it launched its commercial service back in 2016. It built up a customer base across the country by dirt-cheap recharges, super-fast 4G connections and massive data allocations from the biggest of metros to the smallest of villages.
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