Amazon India and bookmyshow have entered into a partnership where customers can now book movie tickets on the e-commerce website. The announcement was made on November 2 and customers that book tickets before November 14 will receive a cashback of up to Rs 200 on each ticket. Users will be offered a cashback of up to Rs 200 on each ticket purchased until November 14. Using the Amazon app or website, customers can pay using their debit or credit card, net banking, Amazon Pay balance, Amazon Pay ICICI Credit Card, Amazon Pay UPI or other methods. To access the movie ticket booking page, users should click on the “movie tickets” category under “shop by category” on the website or the app. One could simply search for book movie tickets in the search bar as well to get to the page.
The partnership with BookMyShow means that Amazon.in has access to BookMyShow’s infrastructure in the country. Currently, BookMyShow is present in over 650 towns and cities, with over 6,000 screens.
The partnership could be a win-win for both parties. Amazon is leveraging BookMyShow’s existing infrastructure and BookMyShow could possibly get access to Amazon’s infrastructure in cities where BookMyShow is yet to establish a presence. Details of the partnership are officially not known.
Amazon has now become another option for consumers to book tickets. In cities where PVR is present, one can use the PVR app to book tickets. Customers can also use PayTM, JusTickets, TicketNew and more options based on their location and preferences.
The online booking of movie tickets is just another way for Amazon to keep you hooked to its ecosystem. Apart from ordering anything under the sun, including groceries, Amazon.in customers have access to Prime Videos for streaming movies and TV shows, Prime Music for music streaming and also Alexa devices for a virtual assistant. Customers can also make their TVs a smart TV by using Amazon’s Fire TV stick. Amazon’s catalogue and portfolio of devices and services are pretty strong in India and it looks like the movie ticket booking feature is just another reason for you to save the website as one of your favourite bookmarks.
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